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Bulk
Services: Magento Web Design & SEO
Challenge: Fix & Optimize Web Design, Evaluate the Possibility of Magento Migration & Boost its performance
Result: Website with no issues & 133% organic performance growth
Bulk™ is an eCommerce company specializing in sports nutrition, protein supplements, vitamins, and fitness foods. They offer various products aimed at various fitness goals, such as building muscle, weight loss, endurance, and overall health and well-being.
The Challenge
The challenge was having a technically healthy website that would convert. The client was suffering from navigation issues, conversion barriers, and Magento 1-specific issues including SEO-related.
The Approach
Onyx8 did an in-depth audit of the website and identified the core obstacles. At the end of the work, all the issues were successfully solved.
Objectives
- Identify the main issues on the website
- Migrate website from Magento 1 to Magento 2
- Fix all web design-related bugs and issues
- Optimize website for SEO-friendliness
- Increase the speed and performance of the shop
- Improve conversion through web design & content
The Solution
To achieve the goal, we developed a complex digital strategy. During the strategy planning process, our team started with website design and content creation. After an in-depth keyword research process, the SEO team created the content. Next, we started working on the development and migrating the whole website into Magento 2.
Website Design
After designing (and eventually) developing the website, the conversion rate started to gradually increase. Our team identified and fixed all the design-related issues and implemented the necessary changes based on the best UX practices.
Web Development
Onyx8’s Magento developers worked on the website very meticulously. They did a full audit of the website and successfully implemented Magento migration from Magento 1 to Magento 2. including migration. As a result, all performance and SEO-related issues were fixed.
SEO Optimization
The website’s organic presence was suffering from the limitations of Magento 1. Migrating from Magento 1 to Magento 2 resolved a number of issues such as security, scalability, user experience, and mobile responsiveness issues, which are crucial for SEO. In the end, it ensured better visibility in search engines.
Mobile & Desktop Designs
The Results
Organic Growth
0
%
bringing more potential customers to the website.
more conversions
x
0
securing Bulk more sales.
Migrated Website
0
%
having zero issues related to Magento 1 anymore.
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